Get everyone on a bike.

It sounds ambitious, but that's our ultimate goal. We truly believe that the simple act of riding a bike can change the world. That's why our clothes are designed for bike enthusiasts of all levels. From the serious cyclist to the casual commuter, we all share one thing in common--the love of the ride.

Our commitment to making everyone feel comfortable on a bike extends beyond clothing. For every purchase, we'll donate 10% of the proceeds to Please BE KIND to Cyclists, a non-profit dedicated to increasing tolerance between drivers and cyclists.